Unlocking Success in People Analytics: The Essential Skills You Need to Master (part 1)

Part 1, Technical Skills

Fatemeh Amiri
6 min readJan 23, 2024
Photo by KOBU Agency on Unsplash

In my recent article, I shared my insights about the latest trends in People Analytics , exploring the impact of technology and Generative AI on HR processes and the changing role of HR specialists.

This brought quite a conversation on LinkedIn, and as someone actively engaged in this field and working with various clients, I’ve been frequently asked about the essential skills and capabilities that People Analytics experts need in the near future.

More specifically, how can we skill up for the digital era if we are intended to grow and succeed in People Analytics?

Drawing from my own journey, I transitioned from a technical background to HR Analytics because I wanted to see the potential of applying my technical know-how to people’s data and feel the value I could create everyday for the company culture. During several years of working in People Analytics field, I’ve realized one thing:

People Analytics is a blend of both hard and soft skills. It’s hard to pinpoint which set carries more weight , the technical or the soft skills , as they are deeply interconnected for success!

So that means, the absence of one can significantly impede becoming a proficient people analytics specialist. So this leads to the next frequent question: What are the necessary technical and soft skills that are crucial for success in this role?

I would say the term ‘necessary’ is key here because the exact role can vary depending on the industry, organization, and team dynamics. Therefore defining required skills is most meaningful when viewed as part of a broader concept, right?

However, don’t worry! We can still pinpoint the most vital common skills for People Analytics that every specialist should at least have a foundational knowledge to make their mark in the industry.

In this article, I will dive into the Technical Skills that I found necessary for People Analytics role. In my next article I will explore the required soft skills. So by examining both the technical and soft skill sets, we can gain a comprehensive understanding of how these capabilities collectively create a competent and impactful People Analytics professional in today’s market and how can we pave the way for our success in this field.

Recommended Technical skills for People Analytics

Statistics

Like any other analytics roles, having the knowledge of statistics can be a game-changer in your HR Analytics role, as your main activity is changing raw data into insightful stories and strategies. It’s key for People Analytics professionals as it enables not just understanding current trends, but also predicting future workforce dynamics. With statistical skills, you will be able to turn gut feelings into quantifiable metrics and its necessary for making informed decisions in your day to day job.

Data Analytics

Data analytics has an inseparable role in People Analytics field, transforming HR from a traditional support role into a strategic business partner. It will enable People analytics experts to go deeply into workforce behavior, motivations, and needs, turning complex data into actionable insights. This capability is critical for creating strategies across talent acquisition, employee engagement, and performance management. By leveraging data analytics, you can uncover patterns in employee turnover, understand drivers of job satisfaction, and discover the effectiveness of diversity and inclusion initiatives but there are just the start.

Data Visualization

After analyzing data, you should be able to effectively visualize it for other decision makers. Data visualization is as the bridge between your data and the required actionable insights. It allows you to present complex information in a clear and engaging manner, making it easier for managers and stakeholders to understand your key findings and trends. With your skills in data visualization, you can create meaningful charts, graphs, and dashboards that facilitate decision-making and drive positive changes within the organization.

HRIS (Human Resource Information System) Proficiency

In big organizations, Human Resources Information Systems (HRIS) play an important role in storing and managing employee data, automating HR processes, and enabling data-driven decision-making. Proficiency in one of those systems is very helpful for People Analytics professionals as it allows them to effectively collect, store, and analyze HR-related data from various sources and also apply simple analytics with them.

HRIS systems provide a centralized platform for HR data, making it easier to access and retrieve information when needed. Most of them can also generate good insights by consolidating data from different HR functions.

Programming Languages

Having the knowledge of at least one programming language is becoming increasingly important for People Analytics roles in big enterprises. Python and R are two common and valuable tools that enable HR analytics leaders to manipulate and analyze data more effectively.

Python, is known for its simplicity and versatility, making it accessible for HR analysts with varying levels of programming experience. With Python, you can automate data collection, cleaning, and analysis processes, saving time and ensuring data accuracy for your people analytics projects.

R, on the other hand, is a specialized language for statistical analysis and data visualization. It offers advanced statistical modeling capabilities that are particularly useful for predictive analytics in HR.

By having programming language skills, you will be able to write custom codes and programs to perform complex data tasks, create interactive data visualizations, and develop predictive models personalized for your needs and pain points.

Machine Learning and Predictive analysis

Having the knowledge of Machine learning(ML) and predictive analysis is very useful for extracting valuable insights from data and making informed decisions about talents.

With Machine learning algorithms, you can analyze historical HR data and identify patterns and trends that might not be evident through traditional analysis methods. Some of the most common use cases here are applying ML to predict employee turnover, identify high-potential talent, and personalize learning and development programs.

Predictive analytics takes this a step even further by using statistical models to forecast future HR outcomes. You can use predictive analytics to predict workforce needs, optimize recruitment strategies, and proactively address retention challenges.

By mastering machine learning and predictive analysis, People Analytics specialists can offer valuable contributions to their organizations, such as reducing turnover, improving employee satisfaction, and enhancing overall HR decision-making.

Natural Language Processing

Natural Language Processing (NLP) is also another useful skill for people analytics professionals. NLP is mainly about using ML and linguistic techniques to understand and interact with human language data, such as employee surveys, reviews, and written feedback.

In the context of HR analytics, NLP can be very valuable to:

  1. determine the sentiment behind employee comments, helping HR gauge employee satisfaction and identify potential issues.
  2. analyzing open-ended employee responses, and uncover insights into engagement drivers and areas for improvement.
  3. automate the screening of job applications by extracting relevant information from resumes and matching it to job requirements.
  4. powers chatbots and virtual assistants that can answer employee questions and assist in HR processes.

Incorporating NLP into people analytics enhances the ability to extract meaningful information from unstructured text data, providing deeper insights into employee sentiments, behaviors, and concerns.

Generative AI

And last but not least is the knowledge of working with Generative AI (GenAI), an emerging and highly relevant skill for People Analytics professionals in today’s market. GenAI involves the use of artificial intelligence models to generate human-like text, images, or other data.

In the context of HR analytics, GenAI can offer significant advantages, for exmaple:

  1. Personalization: GenAI can customize HR communications, training materials, and feedback to individual employees, creating a more engaging and tailored experience.
  2. Virtual HR Assistants: GenAI-powered chatbots can provide immediate responses to employee inquiries and assist in HR tasks, improving efficiency and accessibility.
  3. Data Generation: GenAI can create synthetic data for testing and training HR analytics models, ensuring data privacy and security.

By knowing and integrating GenAI into people analytics projects, you can harness the power of AI-generated insights and recommendations in the best possible way. It can streamline HR processes, improve employee experiences, and enhance decision-making by providing data-driven recommendations and automating routine tasks. As AI continues to advance, knowing the skills of working with AI and GenAI systems is a unique value you can bring with your people analytics skills.

While these are all important technical skills recommended for success in the field of People Analytics, it’s important to note that you don’t necessarily need to be an expert in every one of them. Having a solid understanding of these skills and staying informed about industry trends, along with knowing how to effectively apply them, can be a significant step toward success in the field. The ability to adapt and utilize these skills strategically in different situations can make you a valuable asset in the world of People Analytics.

Stay tuned for the second part of this article, where I will delve into the essential soft skills required for success in People Analytics. Those soft skills are equally important and complement the technical skills discussed here, providing a well-rounded perspective on what it takes to thrive in this dynamic field.

Thanks for reading, Follow me for more content, Stay fresh, be nice! :)

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Fatemeh Amiri
Fatemeh Amiri

Written by Fatemeh Amiri

People Analytics @ Deloitte/ Ex-CEO @ComeMit | Data Fan| Put-People-First Mindset | AI enthusiast|

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